Catering to the retail, fashion, beauty, spa, publishing, cosmetics, medical aesthetics, dental, entertainment, tourism, real estate, wellness, non-profit, civic, trade show industries and national organizations, McMahon Media Connections has developed a valuable and expansive network of resources and media contacts in both consumer and trade publications. We tap into those vast professional relationships to gain maximum exposure for our clients. With “boots on the ground” in New York, Connecticut, California, Florida and the U.K., the McMahon Media Connections’ international team of professionals brings a diverse and experienced blend of talents to the table for our clients.
Trisha McMahon — Chief Executive Officer
A veteran communicator with more than three decades of experience in the New York City media whirlwind as a writer, editor, publisher, marketer and public relations professional, Trisha McMahon has built a reputation for honesty, reliability and integrity throughout her varied and high-profile career. Managing Editor of Beauty Digest, Editor of Beauty magazine, highly successful custom publisher in several vertical markets including shopping malls, drug stores and trade shows, as well as 12 years as founding editor-in-chief of IN New York magazine, the city’s most elegant and sought-after in-room visitor magazine, where she was so successful that within six years, she had been named the EIC for the entire Morris Visitor Publications Stable of NY magazines, adding Where-New York, Where Guestbook NY, Quick Guide and the popular IN-New York Maps to her portfolio. She was ultimately promoted to Sr. VP, Communications and Public Relations of MVP-NY, overseeing all creative output from the four magazines, to the sales materials, as well as three public websites: mvp.com, innewyork.com, and wheretravelerny.com. Building upon this strong foundation, she launched Trisha McMahon & Company in 2011 to market her writing and editing expertise to publishers and small business, but after two years working with an array of clients – from seasoned business owners to entrepreneurial start-ups – she found their needs really extended beyond mere copywriting: Once the beautiful words were finalized, they still needed to get them out to prospects, clients or customers, but rarely had the time, experience or funds to do so. As a result, she expanded her services in 2013 to include marketing, PR and an array of publishing support activities under the new banner of McMahon Media Connections. “At MMC,” she says, “we take the client by the hand, devise a cost-effective, efficient plan that she or he can afford, and lift the burden of creative planning, implementation and follow-through from his or her shoulders. Our talented team works non-stop to deliver effective marketing that is clear, concise and perfectly targeted in an ever-expanding world of media opportunities.” Trisha enjoys bouncing between MMC offices in CA, FL, NY and CT, but when she’s not completely consumed by her work, you’ll find her spending time with her sons, dining with friends, or visiting family abroad.
Meghan Kinsoshita — Copywriter
With 15 years of experience working in public relations and communications, Account Executive Meghan Kinsoshita is a valued member of the MMC team and works out of the San Jose, CA, Office. She has worked as a media consultant for several Silicon Valley-based companies including Yahoo! Inc., and Skype, and has served as Media Relations officer for the Silicon Valley Community Foundation and Communications Director for the American Heart Association. Meghan’s work with MMC includes a range of activities with an emphasis on developing external messaging through press releases, newsletters, eletters and other 21st Century techniques for extending the client’s impact and visibility in the marketplace. When not completely consumed by promoting the work of others, she enjoys all things baseball and her role as “Mom Extraordinaire!”
Angie Shaeffer — PR Strategist
Angie is a Brooklyn-based educator, social networker, and writer. She holds a master’s degree in International Education Policy from University of Maryland, and currently serves as the Director of Program Development at a nonprofit organization dedicated to international exchange. When not writing and implementing grants, Angie enjoys traveling, trying foods she can’t pronounce, and visiting her hometown of Baltimore.
Victoria Tsiganenko — Digital Diva
Victoria Tsiganenko brings the best of the Twenty-first Century to McMahon Media Connections! She is a Visual and User-Experience Designer adept at turning any print or digital project into a work of art. Also fluent in all social media, and a back-end computer expert when required, she is an alumna of both the School of Visual Arts and Baruch College, where she received her BS in mathematics. A New York City native, she currently thrives in San Francisco where she makes the most of her opportunities to travel, snowboard, hike, bike, dance, swim, practice her yoga and design anything and everything around her.
George Thomas Wilson — Director, Special Projects
The first PR job George Thomas Wilson ever had was in the Information Office of the University of Alabama where media outlets were organized on a wall of literal “pigeonholes” into which printed releases were placed before distribution, but it wasn’t long before he had relocated to NYC and, within two years, was Senior Writer for Booke & Co., which, at the time, ranked fifth in billings among New York City PR firms. His clients included Union Carbide, Olympus Cameras, Savin Copiers, Mothercare, and Bic Consumer Products (pens and razors).Following this, he spent five years as partner in Weinstein/Wilson Communications, a boutique firm serving a long list of interior designers, restaurants and other small-scale clients, before jumping the PR ship to spend nearly two decades in the magazine business. He began by serving seven years with Rolling Stone, where he was Publicity Manager and held several sales positions before being hired away by Spin Magazine where he spent four years as Marketing Director. He also served as MD for two years at OUT Magazine, and for four years at Morris Visitor Publications, publishers of the four New York City “visitor magazines” of record, including Where and In New York, that serve the 52 million tourists who annually descend on Gotham. When not promoting the work of others, George spends his time writing a novel set in First Century Palestine, baking cakes, and helping Richard, his partner of 27 years, run a five-bedroom “summer only” bed and breakfast.
Jessica Stocks — Social Media Maven
Catering to MMC’s international clientele, London-based Jessica Stocks is a recent BA (Hons) Journalism graduate from De Montfort University in the UK. With a particular skill-set in Social Media, Jessica enjoys helping our clients connect with existing and potential customers. Her main aim is to create and manage a strong online presence, increase followers and create a buzz. When Jessica’s not Face-booking, SnapChatting, Twittering or Instagramming, you’ll find Jessica browsing the web to keep abreast of the latest fashion and beauty trends and devouring travel magazines. “I love the idea of adventure. Someday, I hope to travel the world!”
Susan Brand — Creative Director
An accomplished graphic designer, Susan Brand received her art education at Parsons School of Design. Her extensive creative career in design includes working on logos, packaging, web design, digital communications and branding for such firms as Garnier, Estee Lauder, Trish McEvoy, Estee Lauder and L’Oreal. Susan’s exquisite eye for graphic design, whether on the physical page or computer screen, is quite rare in that she takes a project from the front end to the final productions, to ensure everything meets with the client’s expectations. Off-hours, you can find Susan busy boating, skiing, teaching tennis or practicing Bikram and Vinyassa yoga.
Jeff Troll — Sr. Account Executive
Jeff brings a strong combination of marketing, sales and customer service experience to McMahon
Media Connections, including over 17 years of brand and product marketing in manufacturing, distribution, and healthcare companies. He graduated from Clarkson University with a Bachelor of Science degree in Engineering and Management which helps facilitate translating technical issues into marketing and sales messaging. When not creating integrated marketing campaigns, Jeff enjoys playing and coaching sports, working on DIY home projects, and taking beach vacations.